Free guide · works with ChatGPT, Claude or Gemini
Ai prompts for graphic design
In 15 minutes, produce one finished, on‑brand graphic (e.g., social post, flyer, ad tile) ready to publish or print. The workflow captures your brand, builds a clear direction, drafts, quality‑checks, and exports multiple sizes.
Step 1, free.
Copy this, paste it into your AI, and swap the [BRACKETS] for your own details.
Setup: Define the creative brief
Provide: [JOB TYPE (e.g., social post, flyer, ad tile)] [GOAL (what outcome this graphic must drive)] [PRIMARY AUDIENCE (who, where they see it, what they care about)] [OFFER/HOOK] [SINGLE-MINDED MESSAGE] [MANDATORIES (logos, dates, URLs, disclaimers)] [TONE/VOICE] [SUCCESS CRITERIA (how we’ll know it worked)] [DISTRIBUTION CHANNEL(S)] [DUE DATE/TIME] [DECISION-MAKERS (names/roles)] [REFERENCES/INSPIRATION LINKS] [CONSTRAINTS/BUDGET] [MEASUREMENT (KPI/metric)] [RISKS] [NOTES]. Act as a senior brand designer and creative strategist to capture a tight, testable one-page brief that will guide design without rework. Work through it like this: 1) Clarify the commercial goal and the one thing the audience must understand or do. 2) Define the primary audience context (where/when they’ll see it, device/print size) and the channel realities. 3) Pin down tone/voice and mandatories that cannot move. 4) Translate goals into measurable success criteria and a single design objective. 5) Flag constraints, risks, and any approvals/stakeholders that affect scope or timing. Give me the output as: - One-page Creative Brief with sections: Summary, Objective, Audience & Context, Message & Offer, Tone/Voice, Mandatories, Channels, Success Criteria & Measurement, Constraints/Risks, Stakeholders & Timeline, References. - At the end: 3 Non-Negotiables (bullet points) and 3 Flex Areas (bullet points). Quality bar: Specific, single-page, testable (can a designer make one correct draft from this without asking what/why/who/where?). Missing info rule: If any field is absent, ask up to 3 crisp questions to unblock; if still unknown, mark MISSING and set a safe placeholder that won’t mislead (e.g., “CTA: Learn more”).
How to get a good answer.
- 01Fill every [BRACKET] with real detail. Vague in, vague out.
- 02Read the answer, then reply with what's wrong or missing. The AI fixes it in seconds.
- 03Check facts, prices and anything legal or safety-related yourself before you use it.
The rest of the workflow.
Step 1 gets you started. The full 15‑Minute On‑Brand Graphic takes you all the way, 15 steps in order:
- 01Setup: Define the creative brief (free above)
- 02Setup: Gather brand assets
- 03Setup: Select format and technical specs
- 04Design Direction: Build a visual direction board
- 05Design Direction: Draft short copy options
- 06Design Direction: Sketch a layout plan
- 07Draft & Iterate: Produce first design draft
- 08Draft & Iterate: Refine color, type, and spacing
- 09Draft & Iterate: Run accessibility and legibility checks
- 10Review & QC: Preflight against channel/print requirements
- 11Review & QC: Summarize stakeholder feedback into changes
- 12Finalize & Reuse: Export final sizes and variants
- 13Finalize & Reuse: Package editable source files
- 14Finalize & Reuse: Document quick style notes
- 15Finalize & Reuse: Name files and handover
Pay once, keep it. Delivered instantly with a copy button on every prompt.
Questions
Does this work with the free version of ChatGPT?
Yes. The prompt works in the free versions of ChatGPT, Claude and Gemini, on a phone or a computer.
What do I put in the [BRACKETS]?
Your real details: notes, numbers, names, whatever the bracket asks for. The more specific you are, the better the answer.
Is the AI's answer always right?
No. Treat it as a strong first draft: check facts, figures and anything legal or safety-related before you use it.
What's in the full 15‑Minute On‑Brand Graphic?
15 steps run in order, a system prompt that sets the AI up for the job, worked examples, fix-it prompts and a quality checklist. It's NZ$35 once, no subscription.
Know someone who'd use this?
Send them the free prompt: