Design, launch, and maintain a complete member journey that converts trialists, ramps class attendance, improves retention, and flags churn weekly. You get ready-to-deploy assets, measurement, and an operating rhythm that turns your first 100 members into a sustainable base.
14 steps
Instant delivery
ChatGPT · Claude · Gemini
Try step 1 free.
Copy this into ChatGPT, Claude or Gemini, fill in the [BRACKETS] and see what you get. No sign-up. The other 13 steps, examples and checklist unlock after purchase.
Setup: Build the job profile
[STUDIO NAME] [LOCATION (SUBURB/CITY, NZ)] [MODALITY (e.g., reformer, HIIT, indoor cycling)] [OWNER-OPERATOR BACKGROUND] [MISSION IN ONE LINE] [BRAND POSITIONING (who you’re for, why you win)] [TOP 3 COMPETITORS (LOCAL)] [DIFFERENTIATORS] [TARGET SUBURBS/CATCHMENT] [PRICING MODEL (founder, intro, memberships)] [OPENING DATE (DD/MM/YYYY)] [CAPACITY (SPOTS PER CLASS x CLASSES/DAY)] [CLASS SCHEDULE INTENT (days/times)] [SOFTWARE STACK (booking, CRM, payments)] [CHANNELS (email, SMS, IG, FB, Google, local partners)] [TEAM ROLES & HOURS] [BUDGET CONSTRAINTS] [SUCCESS DEFINITION AT 90 DAYS] [KEY RISKS] [NON‑NEGOTIABLES]
Act as a boutique fitness growth operator and define the Job Profile so every later asset fits your studio, market, and first-100-member goal.
Work through it like this:
1) Clarify the job-to-be-done: what outcome, for whom, by when; translate [SUCCESS 90 DAYS] into 3 measurable targets. 2) Map constraints: time, budget, capacity, channel bandwidth, team. 3) Define decision principles: how we choose offers, pricing, and class mix given [DIFFERENTIATORS] and [COMPETITORS]. 4) Set approval/workflow: who signs off, lead times, content guardrails aligned to [BRAND POSITIONING]. 5) Identify data sources you can actually use weekly from [SOFTWARE STACK] and channels. 6) List top risks with mitigations tied to capacity, cash, and calendar.
Give me the output as: “Job Profile Brief” with sections: A) Objective & Success Metrics (3 bullets), B) Target & Catchment, C) Positioning & Differentiation, D) Constraints (time/budget/capacity/channel/team), E) Decision Principles, F) Workflow & Approvals, G) Data Sources & Access, H) Risks & Mitigations, I) Non‑Negotiables.
Quality bar: Specific, measurable, and executable by a small NZ studio without guessing or jargon.
If any field is missing, mark it MISSING and ask only the minimum clarifying question to proceed.
What's inside.
A system prompt, then 14 steps you run in order, plus instructions, worked examples, fix-it prompts and a quality checklist. Full prompts unlock straight after payment.
01Setup: Build the job profile
02Setup: Define the member profile
03Setup: Map operating calendar & constraints
04Production: Design the intro offer
05Production: Plan the class ramp-up
06Production: Draft the retention ladder
07Production: Write the win-back script library
08Production: Configure churn metrics & weekly signal
09QA & Readiness: Build the measurement plan & KPIs
10QA & Readiness: Stress-test offers and messaging
11Delivery & Launch: Publish member journey assets
Owner-operators of boutique fitness studios in New Zealand preparing to launch and retain their first 100 members.
WHAT YOU'LL MAKE
Target Member Persona Card
Intro Offer Spec Sheet
Class Ramp-Up Playbook
Retention Ladder Blueprint
Win-Back Messaging Scripts
Churn Signal Dashboard Setup Guide
HOW IT WORKS
Complete Steps 1–4 to release a clean intro offer aligned to your target member and operating calendar, then run Step 10 for a quick QA before publishing.
14 steps, each building on the last: Setup: Build the job profile → Setup: Define the member profile → Setup: Map operating calendar & constraints → Production: Design the intro offer → Production: Plan the class ramp-up → Production: Draft the retention ladder → Production: Write the win-back script library → Production: Configure churn metrics & weekly signal → QA & Readiness: Build the measurement plan & KPIs → QA & Readiness: Stress-test offers and messaging → Delivery & Launch: Publish member journey assets → Delivery & Launch: Launch calendar & staff briefing → Maintenance & Optimization: Weekly churn review & iteration loop → Maintenance & Optimization: Quarterly journey audit & refresh. Includes two worked examples, fix-it prompts and a quality checklist.
WHAT IT WON'T DO
This kit won’t handle legal advice, complex CRM integrations, or custom app development; consult a professional for regulatory compliance or advanced technical builds.
DELIVERY
Instant email with your guided kit page and a downloadable file. Works with ChatGPT, Claude or Gemini (free or paid), including on your phone.
This is a prompt toolkit you run yourself, not software or professional advice.
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